Sample Application Form
Here’s a preview of the questions you will be asked to answer:
Have you previously applied to one of the Converge Challenges?
☐Yes
☐ No
If yes, please clarify what progress you have made since your last application (200 words).
Non-confidential summary (100 words)
- Please provide a brief summary of your project and product/service. This summary may be publicly shared and should not include any confidential information about your business idea.
Marketing Information
- Please provide your business description in 280 CHARACTERS (not words), in the style of a Twitter bio.
Your Business Proposition (500 words)
- What is your product/service and what problem does your product/service solve or what market gap does your product/service fill?
- What is the “innovative” or creative element of your product/service?
- How will you protect your idea (e.g., intellectual property rights such as design rights)?
- How will your business be financially sustainable (proposed business model)?
- What is your competition and why is your idea better or unique?
- What stage of development is your product/service (e.g., prototype, market-ready)? If you are a university spinout, please state your proposed spinout date.
- Please provide details of any previous funding/investment received
Your Customers (250 words)
- Who are your target markets and customers?
- How have you engaged with your customers/end users?
- How will you get your product/service to your customers (proposed route to market)?
Resource Planning (250 words)
What resources do you require to make your business “market ready”? For example:
- Funding
- Current and future team
- Skills/expertise
- Equipment
- Premises
Question 6
Your Impact (250 words)
- Please provide a summary of your project’s social, cultural, educational or environmental impact.
- Detail the kinds of benefits you would plan to deliver to individuals, the communities and/or the environment.